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ABS-CBN Wins Big at Spark Awards 2014

ABS-CBN Corporation was crowned the inaugural Best in Show at Marketing’s Spark Awards for Media Excellence after bagging three Gold, two Silver, and four Bronze awards in categories, including Best Event by a Media Owner and Best Campaign by a Media Owner.

ABS-CBN Spark

The Spark Awards is the first-of-its kind organized by Marketing Magazine and honors top media owners in the Southeast Asia region, giving them the chance to showcase their value proposition and strength to the industry.

ABS-CBN’s “Tulong Na, Tabang Na, Tayo Na” campaign received two Gold awards in the Best Event by a Media Owner and Best Media Solution – Integrated Media categories, while the “Tayo Na” Solidarity Concert bagged a Gold award in Best Event by a Media Owner category.

Passenger safety app PasaHero and health news program “Pamilya OnGuard,” meanwhile, were named Silver awardees as Best App by a Media Owner and Best Use of Branded Content by a Media Owner, respectively.

Bronze trophies were given to “Pinoy Big Brother All In’s” “Online Bahay ni Kuya” as Best Campaign by a Media Owner, the Grand Kapamilya Weekend as Best Event by a Media Owner, the CLEAR National Aspirants Camp as Best Use of Branded Content by a Media Owner, and Choose Philippines as Best Website by a Media Owner.

Spark Awards received more than 170 entries before they were assessed by media professionals who head some of the most renowned agencies in the region, such as Havas, Mindshare, and ZenithOptimedia and others.

Held at the Westin Hotel Singapore, the gala dinner saw Gold, Silver and Bronze trophies being handed out across 24 categories.

8 Comments on ABS-CBN Wins Big at Spark Awards 2014

  1. nakakatawa tong yen na to hahaha increasing daw ang net income.. bakit di makabayad ng utang at patuloy na nababaon hahaha.. lol kwento mo kay charo yan

  2. hindi kilala kasi walang award na ganyan ang ang gma…..ung award na kilala nila e ung sa kamuning lang……hahhahaha

  3. Broadcasting, Business or Marketing firms, ABSCBN lang ang kinikilala sa mga parangal na tulad nito.. Hindi na nakapagtataka dahil year by year increasing ang net income nito.

  4. SPARK AWARD BAGAY YAN SA EBAKCBN hahaha hindi kilalang award unlike GMA PANG INTERNATIONAL ANG AWARD! hahaha sana rin mag SPARK ang meralco na ibaba ang singil sa kuryente!! MERALCO + ABSCBN =
    MGA MUKANG PERA KAYA NABABON SA UTANG HAHAHAHA…

  5. Anong award ito?

  6. lonely02marino // September 2, 2014 at 11:43 pm //

    @bagal
    Pep ba kamo na pugad ng mga GMA unknows.

  7. Nganga Kapupo // September 2, 2014 at 8:40 pm //

    Shunga”

  8. Bagal na nga wala pang katuturan // September 2, 2014 at 7:30 pm //

    Bagal mag-upload ng mga intresting na news item ng starmo. Kung ano- ano ang pinapopost ng admin ng starmo na walang katuturan. Aanhin namin ang mga balita tungkol sa shrek, ieducation, marisa punzlan, bwis buhay selfie, gilas- iba, et. all? Tsk!
    Starmo, magbalita ka tungkol sa ratings, new shows ng abs, kinita ng ga lolcal movies! Kailangan pa bang imemorize yan? Kung ano- ao pinagbabalita mo. Ano ba yan!
    Buti a ang pep. Ph, maayos pumili ng ibabalita.

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