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Pia Wurtzbach Shares How Downy Uplifts the Life of a Filipino Family at ‘Suy Sing Suki Day 2023’

A fragrant surprise delighted attendees of the Suy Sing Suki Day 2023 when Miss Universe 2015 Pia Wurtzbach-Jauncey joined the festivities to host for Downy, sharing her queenly secret to staying fresh all-day at the World Trade Center in Pasay City last May 7.

Queen P was in her usual confidently beautiful self when she took the stage in a stunning red power suit that smelled Downy-fresh. Pia engaged with the audience both online and on-ground, participated in fun games, and discussed how Downy uplifts the life of every member of the Filipino family.

Hindi mawawala sa aming household ang Downy,” Pia said. “Lahat ng damit ko, saan man ako magpunta–mapa-bahay, guestings, vacation o kahit saan man, mas confident akong rumampa kapag labang Downy ang suot ko! Part na talaga siya ng laundry routine ko, at for sure, ng laundry routine nating mga Pilipino.”

Pia exchanged smiles and laughs with the audience, especially during the fun-filled games portion of the program, where the participants were asked to identify a particular Downy variant based on smell. They were able to accomplish the task easily thanks to Downy’s unique scents, proving that Downy is indeed the most trusted brand of Filipino families throughout the years.

The beauty queen, who is also a model and an advocate, also kept the host and the crowd guessing on her fragrant smell. Pia eventually revealed through a series of exciting games that it’s actually the scent of Downy, which comes in different variants. Downy Passion and Downy Mystique, for instance, provide a long-lasting elegant perfume fragrance. Meanwhile, Downy French Lavender and Downy Blissful Blossom present a soft and refreshing scent that lasts all-day. 

Pia shared that her personal favorite is Downy Passion, which attendees got a whiff of after the iconic beauty queen indulged them with a signature pageant walk. Queen P ended her surprise appearance at the event with an exciting giveaway of special prizes from Downy.

Discover which Downy variant is perfect for you and your family by checking out Downy’s pages on Shopee and Lazada.

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