Pinoy Box Office (PBO), Viva Communications' premiere pay TV channel, continues its reign as the “Paborito ng Bayan”, now with an even wider audience enjoying the latest and the greatest box-office hits.

Since its launch in 2003, PBO has entertained millions of viewers subscribed to over 380 cable systems all around the country, including Cablelink, Destiny, and Telmark in Mega Manila, and DTH (direct-to-home) systems Cignal Satellite TV and Dream Satellite TV. Consistently ranked among the top 5 cable channels in the country as reported by AC Nielsen and Kantar Media rankings, the 24/7 Pinoy movie channel will now be enjoyed by more Filipino film fanatics subscribed to Sky Cable.

PBO shows movies 24/7 and occasionally features the latest sold-out concerts of top artists, like pop princess Sarah Geronimo, and sports specials, due to popular demand. It is the only pay TV channel that broadcasts the most loved VIVA FILMS productions, past and present. It also premieres the biggest co-productions of VIVA FILMS and STAR CINEMA, as well as VIVA FILMS and GMA FILMS. It has acquired the rights to air blockbuster movies from major local production companies from the 80s and 90s, featuring the action stars that viewers miss seeing on the big screen, like Fernando Poe, Jr., Rudy Fernandez, Bong Revilla, Phillip Salvador, and many others. It even exclusively airs top-notch indie productions, like the world-class works of Cannes Best Director Brillante Mendoza. Another fan favorite is PBO’s airing of Tagalog-dubbed Hollywood and global blockbusters, including the movies of Jackie Chan, Jet Li, Jason Statham, and many more!

Viewers are in for even more treats this 2014 on PBO, as it premieres fresh new blockbusters from popular artists. In February 2014, PBO will be premiering the record-breaking third installment of the beloved Miggy-Laida romance, “It Takes A Man and A Woman.”

On PBO Marathon Sunday this February, watch all the kinds of love stories possible, with three choice flicks from 1:30 to 7:30PM. On February 2, mix up action and romance and see why leading ladies can’t help but fall for the macho action star. Laugh out loud at the funnier side of courtship and romance on February 9. Find out if opposites really attract on February 16, and on February 23, reminisce that undeniable “kilig” feeling with lighthearted love films.

Filling up the year with more excitement, laughs, tears, love, and action, PBO gives fans more reasons to fall in love with Pinoy films, with its lineup of upcoming hits like “Boy, Girl, Bakla, Tomboy,” “When The Love Is Gone,” “Momzillas,” “Bekikang,” “Ang Huling Henya,” and even the sold-out concert “Sarah Geronimo: Perfect 10.” The channel continues to grant viewer requests for replays of the recently-premiered “Sisterakas,” “This Guy’s In Love With You Mare,” “El Presidente,” and “A Secret Affair.”

Don’t be left out. Get PBO now to experience why it is the one and truly “Paborito ng Bayan.” Don’t have PBO? Call your local cable operator and demand for it. For complete program schedules and many more, like the PBO-Paborito ng Bayan page on Facebook, follow it on Twitter @OfficialPBO, and visit the VIVA website at www.viva.com.ph. Sit back and fall in love!