Cosplay Icon Myrtle Sarrosa is Guitar Apparel’s New Brand Ambassador
Guitar Apparel welcomes celebrity cosplay icon Myrtle Sarrosa as their newest clothing ambassador in line with their slogan “What Icons Wear.” The announcement was made on Tuesday at their sister company BEANLEAF COFFEE & TEA shop in Fishermall.
Expectations will be more of Myrtle’s Iconic Cosplay looks in collaboration with Guitar Apparel marking the brand’s 60th year.
About Guitar Apparel
Established in 1960 by the late Mr. Choa Bengtong, Guitar Apparel has been a tradition that is passed on the new generation who incorporates the strict adherence to quality while injecting vibrant and innovative ideas to their product lines. What began as a small business venture became one of the most enduring products still preferred even by second and third generation whose father wore this brand of shirts.
The company’s classic t-shirt is still the favorite casuals and is considered as a must wear for all generations popularized by Hollywood legends during the 1950’s. It transcended its status from a mere undergarment to a necessity like denim jeans which is being paired with almost anything.
Guitar has been known and labelled as a premium brand of underwear since its launch in the 60’s. While the market is continuously evolving, the brand evolved as well, expanding its product line from basic underwear to innerwear and sleepwear, to socks, to polo shirts, school uniforms and denim/casual jeans. Guitar’s vision to become a domestic leader in Philippine textile industry has materialized through the realization of its new series of products.
Track the hashtags: #MyrtleSarrosa #GuitarApparel #WhatIconsWear
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