‘Kidlat’ Premiere Garners 2.7-M Viewers, Beats GMA Programs in Visayas and Mindanao

Data from the overnight report of the Nielsen TV Audience Measurement (Arianna) shows that viewers in the Visayas and Mindanao favored the premiere of Derek Ramsay-starrer "Kidlat" over its counterpart programs on GMA when it premiered via a special made-for-TV movie last Sunday (January 6) on TV5.

Kidlat Cast

In the Visayas, the Kapatid Network’s first offering for 2013 posted a 26-percent audience share — leaving behind GMA programs with a recorded 14.5-percent audience share. In terms of absolute ratings, “Kidlat” recorded over 200,000 more viewers than GMA.

The TV5 superhero drama also captured the hearts of Mindanao-based viewers, posting 26.6 percent audience share — eight points higher than GMA’s 18.2. Nearly 450,000 Kapatids from the region, on the average, also tuned in to the Kidlat’s premiere, while GMA managed to get a little over 300,000 average viewers.

Overall, more than 2.7 million average viewers nationwide tuned in to witness Philippine TV’s newest superhero in action.

Don’t miss “Kidlat” every Monday to Friday at 6:45PM on TV5 right after Aksyon. Find out the latest updates via the show’s Facebook page and official Twitter account @KidlatTV5.

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