Pacquiao-dela Hoya Bout, MMK Top Weekend NUTAM Ratings for December 2008

The much awaited Dream Match of Oscar dela Hoya and Manny Pacquiao registered a whopping 46% to top weekend NUTAM in the daytime category.

In Metro Manila, the Dream Match as aired on GMA 7, garnered 45.6% which can be considered mediocre among previous Pacman’s bouts. But in the NUTAM race, the 46 percent that it received can be considered as remarkable. Take note that 2nd placer, Wowowee, only got 20.9% which is more than a half lower.

In the weekend primetime race, Maalaala Mo Kaya received the most viewership last December 2008 beating erstwhile leader Rated K. The ABS-CBN drama anthology received 29.3% while 2nd placer Rated K got 27 percent. Two more kapamilya shows captured the 3rd and 4th spot – The Singing Bee and Komiks Presents respectively. GMA’s Bitoy’s Funniest Videos settled for the fifth slot.

Here are the Top 10 weekend programs for the month of December, based on a survey conducted by AGB Nielsen among NUTAM households:

Top Weekend Programs (Daytime)

The Dream Match: De La Hoya vs. Pacquiao** (GMA-7) – 46%
Wowowee (ABS-CBN) – 20.9%
Enteng Kabisote 4: Okay Ka Fairy Ko… The Beginning of a Legend** (ABS-CBN) – 19.5%
Cinema FPJ Da King on ABS-CBN (ABS-CBN) 17.3%
Eat Bulaga! (GMA-7) – 16.9%
ASAP ’08 (ABS-CBN) – 16.1%
Sakal, Sakali, Saklolo** (ABS-CBN) – 15.5%
Wish Ko Lang! (GMA-7) – 14.7%
Startalk (GMA-7) – 14.6%
Your Song (ABS-CBN) – 13.5%

Top Weekend Programs (Primetime)

Maalaala Mo Kaya (ABS-CBN) – 29.3%
Rated K (ABS-CBN) – 27%
The Singing Bee (ABS-CBN) – 26.1%
Komiks (ABS-CBN) – 26%
Bitoy’s Funniest Videos (GMA-7) – 25.1%
Kapuso Mo, Jessica Soho (GMA-7) – 24%
Family Feud Celebrity Edition (GMA-7) – 23.7%
Kap’s Amazing Stories (GMA-7) – 22.4%
Mel & Joey (GMA-7) – 21.8%
Goin’ Bulilit (ABS-CBN) – 20.9%

** Special

Source: AGB Nielsen Philippines via PEP

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