Sparkle host/actress and fashion icon Heart Evangelista has officially signed on as brand ambassador of VIOMI AI Philippines during the brand’s grand launch at Solaire Resort on Wednesday, October 28, 2026, marking a new partnership that brings together lifestyle, innovation, and smart home technology.
The contract-signing ceremony was attended by representatives from Evangelista’s talent management team, members of the VIOMI Philippines board, and ZK Summit Holdings founders Mary and Khelvin Cruz.
Evangelista’s appointment highlights the brand’s efforts to strengthen its presence in the Philippine market by connecting its technology-driven products with a wider audience through a recognized personality in fashion, beauty, and lifestyle.
Known for her distinctive personal style and international presence in the fashion industry, Evangelista has built a career spanning entertainment, fashion, and brand collaborations. Her involvement adds a lifestyle dimension to VIOMI’s introduction to Filipino consumers.
Bringing smart water technology to Filipino homes
VIOMI AI Philippines focuses on water purification and hydration solutions designed to combine technological innovation with everyday convenience.
Its product lineup includes water filtration systems that use reverse osmosis technology, alongside selected models with mineral-enhancement functions, hot-water dispensing, and smart monitoring features. These capabilities are designed to give households more convenient options for their daily drinking-water needs.
As consumers increasingly explore technology-driven household solutions, products that combine functionality, convenience, and contemporary design are becoming part of the broader conversation around modern living.
Through its Philippine launch, VIOMI aims to introduce its water technology solutions to more local consumers while building brand awareness in the country’s growing home technology market.
Cebu expansion underway
Beyond its initial market introduction, VIOMI Philippines is preparing to expand its reach to Cebu, with the brand expected to become available in the city soon under DMGC Group.
The planned expansion represents another step in the brand’s efforts to reach consumers outside Metro Manila and establish a presence in key regional markets.
Cebu, one of the Philippines’ major commercial and economic centers, provides an important market for brands seeking to expand their retail and consumer reach in the Visayas.
The upcoming availability of VIOMI products in Cebu is expected to introduce more consumers in the region to the brand’s water purification and hydration solutions. Specific launch dates, retail locations, and distribution details have yet to be confirmed.
A partnership connecting lifestyle and innovation
The grand launch at Solaire Resort marked a significant milestone for VIOMI AI Philippines, combining the formal announcement of Evangelista as brand ambassador with the introduction of the brand to the local market.
With Evangelista representing the brand and plans for expansion into Cebu underway, VIOMI is positioning itself to build greater recognition among Filipino consumers interested in modern household technology.
The partnership reflects the brand’s approach of bringing together innovation, functionality, and lifestyle as it works to broaden its reach in the Philippines.
