Last year, it was Pia Wurtzbach. This year, Ginebra San Miguel introduced the rising Kapuso actress Sanya Lopez as the world’s leading gin brand’s 2020 Calendar Girl. The festive media launch held last October 24 at the Novotel in Quezon City revealed Sanya Lopez as “The Island Girl”.
“It is an honor and a privilege to be chosen as Ginebra San Miguel’s 2020 Calendar Girl. I feel excited and nervous at the same time. To be part of Ginebra San Miguel’s history, to be entrusted with this role as the brand ambassador and to be the newest addition to the Ginebra San Miguel family is definitely a huge blessing,” says Sanya Lopez.
The Ginebra San Miguel Calendar Girl promotion started in 1988. Since then, the special merchandise has become a sought-after item among consumers year after year.
“For 2020 we chose Sanya Lopez as our brand ambassador because she embodies what Ginebra San Miguel represents — courage, resiliency, optimism, and never-say-die spirit. Sanya is truly ‘ganado sa buhay’ as she worked her way up to become one of the most recognizable faces in the entertainment industry today,” says Ginebra San Miguel Inc. (GSMI) marketing manager Ronald Molina.
GSMI officials General Manager Emmanuel Macalalag, National Sales and Marketing Manager Allan Mercado and Marketing Manager Ronald Molina formally welcomed Sanya Lopez in a grand toast during the launch featuring her own Ginebra San Miguel cocktail called “Sanya’s Island Mix”, a concoction of pineapple, buko juice and gin.
GSMI has released four calendar layouts representing its array of products including flagship brand Ginebra San Miguel, GSM Blue, Primera Light Brandy and VisMin’s no. 1 Chinese wine Vino Kulafu.
Since being discovered in 2012 by the late German “Kuya Germs” Moreno, GMA star builder, Sanya Lopez has treaded the path to being a serious actress taking on roles that showed off her acting prowess including her portrayal of Hara Danaya in the TV remake of “Encantadia” and in her recently-concluded series “Dahil sa Pag-ibig”. She will soon be seen opposite Superstar Nora Aunor in the film “Isa Pang Bahaghari” directed by Joel Lamangan.
“I consider the challenges and struggles that I went through in life as motivation to never give up in pursuing my dreams. It is my family that inspires me to be ‘ganado sa buhay’,” relates Sanya Lopez. “For me, when you say ‘Island Girl’, you see a woman who is strong and independent,” she adds.
As Ginebra San Miguel’s “Island Girl”, Sanya Lopez will be joining the “Ginuman Fest” tour, the gin brand’s annual series of music festivals that brings together gin lovers around the country as One Ginebra Nation.
To prepare for her Ginebra San Miguel calendar girl shoot, Sanya Lopez went on a no carbs diet. “I only ate fish and chicken. I also did a lot of cardio workout, mostly running, Muay Thai and boxing,” she shares.
She was, likewise, thrilled to be photographed by one of the country’s most talented young photographers BJ Pascual.
GSMI is the producer of heritage brand Ginebra San Miguel, which is celebrating its 185th anniversary this year. Ginebra San Miguel is a 14-time Gold Quality Label awardee of the Monde Selection International Quality Institute, the world’s most prestigious body that recognizes the highest standards of taste and quality in the food and beverages industry.
Other GSMI products include GSM Blue Light Gin, GSM Blue Mojito, GSM Blue Gin Pomelo, GSM Blue Margarita, GSM Premium Gin, Don Enrique Mixkila, Antonov Vodka, Vino Kulafu, Primera Light Brandy and Anejo Gold Rum . For more details, like the Ginebra San Miguel official Facebook page www.facebook.com/BarangayGinebra or log on to www.ginebra.com.ph.