After opening an Italian restaurant, sa larangan ng fashion naman ang bagong business ni Matteo Guidicelli as he collaborates with popular designer Avel Bacudio for a jeans line. Sa launching ng nasabing partnership dubbed Avel x Matteo, rumampa ang aktor sa stage na naka-jeans at sleeveless shirt pero hinubad niya ang pang-itaas to highlight the jeans. Pagkahubad niya ng shirt ay ibinato niya ito sa kanyang girlfriend na si Sarah Geronimo na umattend ng event upang suportahan siya.
In Instagram post, Matteo said:
“After a year of planning and creating, now it’s time for you to have a pair of Avel x Matteo jeans. This will be my first time to venture into the fashion industry and I’m privileged to do it with Avel Bacudio. I’m passionate and in love with ripped jeans and I can’t wait to share it with you!”