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GMA-7 Widens Lead on Daytime, Strengthens Grip in Mega Manila

"Temptation of Wife", "Eat Bulaga!" and "Koreana" conquer nationwide TV ratings as well.

Broadcast industry leader GMA Network, Inc. (GMA) continued its winning ratings performance that swept through National Urban Philippines this February. The Kapuso station dislodged rival station ABS-CBN in the number one position at the start of 2011.

According to the full February data (February 20 to 28 based on overnight readings) from the more widely recognized industry ratings supplier Nielsen TV Audience Measurement, GMA ate up 34.2 percent of household audience shares nationwide, 2.2 percent bigger than ABS-CBN’s 32 share points; and 19.3 points higher than TV5’s 14.9 points.

GMA booked 16 programs in the list of overall top 30 programs nationwide. GMA News and Public Affairs’ (N&PA) Kapuso Mo, Jessica Soho was television’s highest rated public affairs program nationwide with a household rating point of 22.1.

In Total Urban Luzon, which makes up 77 percent of total television households nationwide, GMA enjoys top rank with ABS-CBN and TV5 remaining behind by huge margins. GMA finished its February programming with 37.9 household share points, more than 10 points higher than ABS-CBN’s 27 points; and up by 21.2 points from TV5’s 16.7.

Including specials, there were 21 GMA-produced programs that made it to the top 30 programs in Urban Luzon. The TV special Charice Home for Valentine’s scored a high 27.2 household rating points on the board.

GMA also strengthened its grip in viewer-rich Mega Manila, which comprises 58 percent of total television households nationwide. For the covered period, GMA scored 39.4 share points, or a 14.3-point lead from ABS-CBN’s 25.1; and higher by more than twofold than TV5’s 17.3.

As always, top Mega Manila programs came from GMA. With specials, there were 23 Kapuso programs that made it to the top 30 programs in the said area. Of the top 10 programs on chart, eight were from GMA. Among the top raters for February were News and Public Affairs programs 24 Oras, Kapuso Mo Jessica Soho and Imbestigador; entertainment programs Dwarfina, Machete, Magic Palayok, Koreana, Alakdana, My Lover, My Wife and I Heart You Pare; Koreanovelas Tempation of Wife and The Baker King and the all-time hit Eat Bulaga! Newly-launched program of ABS-CBN, The Price is Right, did not make it to the list.

The Nielsen TV Audience Measurement used by GMA is used by 21 companies including two other local TV networks, namely, TV5 and Solar Entertainment; Faulkner Media; CBN Asia; 13 advertising agencies and three regional clients. On the other hand, ABS-CBN is the only local network reportedly subscribing to Kantar Media, formerly known as TNS.

In Mega Manila alone, the Nielsen TV Audience Measurement has a sample size of 880 homes as compared to Kantar Media’s 770 homes. Nationwide, Nielsen has a total sample size of 2,005 homes compared to the lower sample size of 1,370 utilized by Kantar Media.

29 Comments on GMA-7 Widens Lead on Daytime, Strengthens Grip in Mega Manila

  1. Anonymous // March 5, 2011 at 11:06 am //

    @ #527…tama ka!korak!

  2. KASI binabarat NI gozon SUWELDO NG MGA EMPLYADO NYA, UNLIKE THE lopezes. THEIR EMPLOYEES FROM JANITOR TO STARS ARE WELL PAID

  3. Anonymous // March 4, 2011 at 8:59 pm //

    ..kung 42 companies ang pag mamay ari ng abs-cbn?..bkit mas mayaman pa so duavit at gozon ayon s Forbes magazine compara kay Lopez based on assets and liabilities?syempre NO.1 si Henry Sy..anu masasabi mo jan..?bago ka mag comment ng ganyan, basa basa nman tau ng magazine or newspaper pra updated po tau..gud luck!

  4. party payatas!PANIS! // March 4, 2011 at 8:00 pm //

    ang abs-cbn merong 42 companies na pag-aari, gma ilan? 3!bwahahah! PIPITSUGIN na network lang ang GMA kumpara sa aba-cbn! bwahahaha!kaya nga desperado na bumalik ang mga advertisrs, kuha nga ng gma ang noontime at afternoon ratings, yung ng no.1 ba shows nila sila may gawa? sila ba may-ari?!HINDI! EB nagbabayad lang ng timeslot sa kanila, koreanobela nila sila may gawa? HINDI! mangarap kayo ng gising, MARA CLARA, MUTYA, IMORTAL NO.1 mapa mega manila, nationwide PANALO TNS-KANTAR at AGB, yan pinaka improtanteng oras, triple audience,triple ad rates! san ka pa kanguso?!?!

    versatile actress siya tulad ng binibigyan ng mga bida rolses ng dos na mga baguhan, tignan niyo nga nagyari KANGUSO sa MARA CLARA no.1 serye di lang sa mega manila sa buung pinas pa AGB at TNS-Kantar pa, or the no.1 show sa phil. tv ngayun, di naman kilala 2 bida di ba? pero tignan niyo ngayari? may talent kasi at may ibubuga sa acting kahit nga si mutya na bago lalim umakting galing nung bata, sa kanguso kaya musta mga sandamakmak na starkets niyo? hapon lang ang nagrarate niyo, e pinaka improtante PRIMETIME. dito lang naman triple audince at triple kita sa kita ng network, kaya nalulugi ang GMA e! bgsak sa primetime.

    kanguso LAOS!

  5. PANIS ANG GMA // March 4, 2011 at 7:59 pm //

    kelan nyo naging problema kung may utang man o wala ang ABS-CBN ha KANGUSO?!?!? buti pinapautang sila, e GMA may magpapautang naman ba? pag pinapautang ibig sabihn bilib sa kumpanya at may pamabayad!

  6. royce15 // March 4, 2011 at 5:54 pm //

    ANO DW? NUMBER 1 ANG KANGUSO?…..NANAGINIP NA NAMAN NG GISING ANG MGA TAGA KAMUNING, WAWA NAMAN..EAT BULAGA? SUSMARYOSEP! MATATANDA NA MGA HOST DUN AT CORNY PA….ANAK NG BAKANG DALAGA!

  7. I h8 gma baduy // March 4, 2011 at 5:45 pm //

    Ang babaduy sh0w ng gma ang t0p rated nla gwang k0rea ndi mkgwa ng sariling tatak gma. .Ntp0s p knina l0ve ni mster wla kc nanu20d. . .Tapos ab0t ang flag na n0, 1 cla eh pg nglpat k mpapatan0ng k nlang cnu mga artista nla gma ay silungan ng mga la0s at da hu na artist. . .Flop mga album ng singer nla wlang ckat n kanta wlang mga c
    ncert s araneta wlang mga awards. . .Puro pr0mo lnp nlalaman

  8. Albert Cornelio // March 4, 2011 at 5:07 pm //

    It’s so sad that ABS-CBN has lost its daytime dominance due to the fact that not only Willie Revillame fans who were currently watch “Willing Willie” on TV5 in primetime slot may not welcome to watch a recent airing of “Happy, Yipee, Yehey!” and other various ABS-CBN daytime shows, but also on the rampant outdoor TV viewing in Metro Manila currently tuning on Channel 7 aside from households such as aircon bus, terminals, and business/government establishments that have TV, resulting to a higher number of intent TV viewing for many people (about 1 million or so) outside plus a less than 1 million people in households in Daytime Mega Manila People TV Ratings.

    If there were a basis of generating a higher percentage of Daytime Mega Manila People TV Ratings for GMA-7 (about less than 11%), then I wish that ABS-CBN should improve TV signal reception such as increasing TV transmission power so that the network would compete (the race on the number of people watching TV) against GMA-7 regarding both household and outdoor TV viewing, even for someone who use portable TV set on cellphones with ease of access and clear video signal detail.

  9. Anonymous // March 4, 2011 at 3:39 pm //

    yes, aleg g pakawala ng starmo para sabihing marami ang nagpopost sa kanilang site!!!

  10. ABS-CBN earn more than double its profit this 2010 ibig sabihin nito more than 1B lang kinita ng ABS-CBN sa 2009.

    yung utang na 10B kasali ba sa income ng ABS-CBN?

  11. i-ban na si alex g. // March 4, 2011 at 2:49 pm //

    the copy paste master hired by abs-cbn…

  12. Anonymous // March 4, 2011 at 2:09 pm //

    syempre hindi nila aaminin na lugi at hindi kumikita dahil sigurado hindi na sila pauutangin ng bangko at sigurado iilitin na ang ariarian ng abs, kwawang abs nabubuhay na lang sa pangungutang tapos htro pa ngayon PURO FLOP ang shows ngayong 2011 dahil 2 o 3 shows lang ang nagrerate!!!!

  13. Anonymous // March 4, 2011 at 2:05 pm //

    3 shows lang ang nagrerate sa abs ,kwawa naman,LUGING LUGI na ang abs,sigurado MANGUNGUTANG na naman para gamitin pambayad UTANG!!

  14. alex g: How would you equate a Decline in Ads, Cheap Awards, Flop Movie Gross & Poor Artists' Endorsements, from a high ratings (daw!?) claimed by gozon? // March 4, 2011 at 2:02 pm //

    ///

    Cheating & Data Tampering (c/o AGB), Desperate Publicities (c/o PEP), Mind Conditioning, Rating Manipulations, etc.

  15. alex g: Did you know that gma7 was always the first channel that SIGNS-OFF the tv? Did you also know that AGB Nielsen Media Research has a pending case here & abroad? // March 4, 2011 at 2:02 pm //

    ///
    Early Signing-Off, Cost Cutting, Debt Increase & Financial Crisis. Words that best describes gma right now.

  16. alex g: Kapit-Tuko tlga si gozon sa ratings, "FOREVER". TALUNAN kasi sa Ads, Awards, Movies at Artists' Endorsements. // March 4, 2011 at 2:01 pm //

    ///
    Boboserye, Flopserye, Peryaserye at ngayon Pokpokserye. telebabad na walang ka-kwenta-kwentang palabas.

  17. alex g: to gma, sinisingil na kayo ng KARMA. Wala kasing ibang ginawa kundi ang "Desperate Self-Proclaim Publicity" & "Ratings Manipulation", mapa Ads, Awards o Movies, TALUNAN, "FOREVER". // March 4, 2011 at 2:01 pm //

    ///
    Tigilan na ang Pandaraya (c/o AGB & PEP) para d kayo ma-KARMA, “FOREVER”.

  18. alex g: PANIC na masyado si gozon, SELF-PROCLAIM EFFECT ang drama. TALUNAN na nga sa lahat ng bagay, Tinanggal na nga sa KBP, at may gana pang magtayo ng gma news tv, ambisyoso. // March 4, 2011 at 2:01 pm //

    ///

    “Self-Proclaim Effect”, heto ang paraan ng gma para i-promote ang sarili, aside from Ratings Manipulation.

  19. alex g: "Walang kinikilingan, walang pinoproteksyonan, walang kasinungalingan, walang bahid pulitika, serbisyong totoo lang, PERO NASUSUHULAN NG PERA PARA GUMAWA NG COMMERCIALS (how stupid). // March 4, 2011 at 2:00 pm //

    ///

    PERA lang pala katapat ng gma news anchors/reporters para gumawa ng commercials, nawala tuloy prinsipiyo (baliw).

  20. alex g: Valentines Box Office King pala ah, ni wala nga kasabay na Filipino movie eh, 36.21M in 2 weeks lang!? (as compared to BULONG with 64.28M). May "Divine Intervention" pa raw, sabi ni mother lily (how stupid). // March 4, 2011 at 2:00 pm //

    ///

    “Napakahirap na ng buhay ngayon, kaya for a movie to make over P135 million in 3 days is a miracle. Divine intervention ito”.

    -lily monteverde (baliw).

  21. Anonymous // March 4, 2011 at 1:56 pm //

    3 shows lang sa abs, no. 1 na daw sila,kalokohan, magcompute nga kayo ng tama kapamilya??hindi naman BOBO ang mga pilipino para ipagpilitan nyo ang MALI!!
    GMA really no. 1!!

  22. Anonymous // March 4, 2011 at 1:55 pm //

    3 shows lang sa abs, the rest sa GMA na, obvious na obvious na GMA ang mas pinanonood ng madlang pipol!!!

  23. Anonymous // March 4, 2011 at 1:54 pm //

    ANG MAHALAGA, GMA ANG NO. 1.ANG abs 3 shows lang ang nagrerate kaya LUGING LUGI ang abs ngayon.baka UMUTANG na naman sa LAKI ng pagkalugi!!!
    3 shows lang sa buong araw, paano ka ba namang hindi malulugi!!!

  24. Anonymous // March 4, 2011 at 1:49 pm //

    @chelsea :bakit ilang taon na abs..ang GMA 60 yrs. na po…
    @anonymous: tama……

  25. Anonymous // March 4, 2011 at 1:31 pm //

    3 shows lang nagrerate no. 1, wag nyong gawing tanga ang pilipino kapamilya. masasabi nyo bang no. 1 kung 3 shows lang nagrerate sa buong araw, lol, yan ang mga talunan ,pinagpipilitan ang mali,,congrats GMA!!

  26. Anonymous // March 4, 2011 at 1:28 pm //

    ang pinaguusapan dito kung alin ang OVERALL.ang abs 3 shows lang nagrerate, paano nyong masasabi kapamilya na no. 1 kung 3 shows lang ang nagrerate.ang katotohanan GMA ang tunay na no. 1 dahil halos lahat ng shows magaganda at matataas ang rating!!!congrats GMA!!!

  27. Abs numbr 1 // March 4, 2011 at 1:27 pm //

    @497 i2 idagdag mo fantaserye-telepantasya Teleserye-teledrama Sineserye-sine nobela Comedyserye-kwelanobela At higit s lahat sexyserye-pornoserye hahahaha.. Ahm ano p b mga ginaya ng gma? Asianobela, actionserye,koreanobela,superserye,kantaserye…ngaun my danceserye ang abs ggyhin nnmn ng gma..hahaha..kh8 kelan gaya gaya tlg ang gma!

  28. Chelsea // March 4, 2011 at 1:22 pm //

    @ issus, ang ABS-CBN po ang nauna at wala pa yang GMEEEW. Nakisawsaw pa dati ang mga future kanguso sa ABS at meron pa ngang Eat Baluga dati. MMK rin nandyan na that time.

  29. doktor yan AGB Nielsen paano mag number nationwide ang GMA sa nationwide sa primetime di sila mag # 1 nationwide at mega manila kakatawa kayo ha? hehhahaha

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