Marian Seals Primetime Queen Title, Conquers NUTAM
According to a report by AGB Nielsen Philippines via PEP, in the pilot week of Darna from August 9 to 15, it captured the number one spot with an average TV rating of 35.6 percent nationwide. Darna’s audience share reached 47.3%, which translates to more than 2.7 million projected number of TV households in the National Urban Television Audience Measurement (NUTAM).
Marian Rivera‘s other primetime series that emerged no. 1 in the NUTAM race were MariMar and Dyesebel.
In the Taylor Nelson Sofres national TV ratings, however, Darna has yet to emerge no. 1. It’s best performance was finishing second place to TV Patrol World last August 11. TV Patrol World garnered 35.5% while Darna received 35.4%. The difference was only 0.1% for Darna to take the lead in that fateful night when it bested its biggest rival May Bukas Pa which only got 34.6 percent.
Although Darna wasn’t able to beat May Bukas Pa completely (yet) in the TNS survey, it has already bested other kapamilya primetime series like the KIMERALD starrer Tayong Dalawa and the Angel Locsin teleserye Only You.