Iisa Pa Lamang Tops NUTAM Ratings
According to the Nationwide Urban TV Audience Measurement (NUTAM) survey of AGB Nielsen, the action-packed finale of Iisa Pa Lamang last November 7, 2008 catapulted the kapamilya teleserye at no. 1 beating other NUTAM favorites like I Love Betty La Fea and Dyosa.
Heart Evangelista’s “Luna Mystika“, GMA’s latest fantaserye, captured the fourth spot nationwide behind I Love Betty La Fea. Gagambino settled for 6th place while Codename: Asero, which also ended last November were at no. 7.
Kapamilya Deal or No Deal is still the country’s favorite game show as it placed no. 8 in the primetime race. ABS-CBN’s daytime game show Pilipinas Game KNB? is at no.6 in the daytime race.
Wowowee remain the no.1 daytime program nationwide with 21.9% but following closely is the GMA soap Gaano Kadalas ang Minsan with 21.6% The distance between the two programs is merely 0.3%. Daytime third placer is another GMA soap, Una Kang Naging Akin.
In the weekend daytime race, the ABS-CBN sports special The Hit Man Vs. The Magic Man: Hatton Vs. Malignaggi captured the top spot with 28.3%. And for the first time, ABS-CBN’s longest running drama anthology Maalaala Mo Kaya topped the weekend primetime race.
Here are the Top 10 weekday and weekend programs for the month of November, based on a survey conducted by AGB Nielsen among NUTAM households:
Top Weekday Programs (Daytime)
1. Wowowee (ABS-CBN) – 21.9%
2. Gaano Kadalas Ang Minsan (GMA-7) – 21.6%
3. Una Kang Naging Akin (GMA-7) – 19.7%
4. El Cuerpo Del Deseo (ABS-CBN) – 19%
5. Carlo J. Caparas’ Pieta (ABS-CBN) – 18.4%
6. Pilipinas, Game KNB? (ABS-CBN) – 18.3%
7. Eat Bulaga! (GMA-7) – 18.2%
8. Saan Darating Ang Umaga? (GMA-7) – 17.1%
9. Daisy Siete (GMA-7) – 16%
10. Flame of Recca (GMA-7) – 13.5%
Top Weekday Programs (Primetime)
1. Iisa Pa Lamang (ABS-CBN) – 33.6%
2. Dyosa (ABS-CBN) – 32.9%
3. TV Patrol World (ABS-CBN) – 32.7%
4. Luna Mystika (GMA-7) – 30.8%
5. I Love Betty La Fea (ABS-CBN) – 30.5%
6. Carlo J. Caparas’ Gagambino (GMA-7) – 28.6%
7. Codename: Asero (GMA-7) – 27.7%
8. 24 Oras (GMA-7) – 25.5%
9. Kapamilya Deal or No Deal (ABS-CBN) – 24.9%
10. Pinoy Fear Factor (ABS-CBN) – 24.4%
Top Weekend Programs (Daytime)
1. The Hit Man Vs. The Magic Man: Hatton Vs. Malignaggi** (ABS-CBN) – 28.3%
2. Wowowee (ABS-CBN) – 21.2%
3. ASAP ’08 (ABS-CBN) – 18.2%
4. Eat Bulaga! (GMA-7) – 17.7 %
5. Cinema FPJ Da King on ABS-CBN (ABS-CBN) – 17.4%
6. Your Song (ABS-CBN) – 15.7%
7. The Buzz (ABS-CBN) – 14.9%
8. Wish Ko Lang (GMA-7) – 14.2%
9. SOP (GMA-7) – 13.5%
10. Showbiz Central (GMA-7) – 13%
Top Weekend Programs (Primetime)
1. Maalaala Mo Kaya (ABS-CBN) – 28.6%
2. Rated K (ABS-CBN) – 28.1%
3. Komiks Presents Tiny Tony (ABS-CBN) – 27.6%
4. Goin’ Bulilit (ABS-CBN) – 26.6%
5. The Singing Bee (ABS-CBN) – 26.4%
6. Bitoy’s Funniest Videos (GMA-7) – 24.3 %
7. Kapuso Mo, Jessica Soho (GMA-7) – 23.5%
8. Pinoy Fear Factor Primer** (ABS-CBN) – 23.4%
9. Kakasa Ka Ba Sa Grade 5? (GMA-7) – 22.2%
10. Family Feud (GMA-7) – 22.2%
**Special
Source: AGB Nielsen Media Research, Philippines via PEP
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